Design Museum / Kingston University
The Curating Contemporary Design MA course is taught and run jointly by The Design Museum and Kingston University. The brief asked for an identity that works as a standalone piece of design, but which could also be used to celebrate the 10 year anniversary of the course.
We devised a word mark and cross-hatch motif which work to tie the two versions of the logo together. This is then extended into a memorable icon 'C' which can be used as a badge and social media icon. The cross-hatching is also part of the graphic language and is used to treat imagery.
Links
Logotype
